Cash Flow and Short-Term Planning
About this video
Check out this video I made with revid.ai
Try the AI TikTok Video Generator
Create your own version in minutes
Video Transcript
Full text from the video
This time, we shift from accounting performance to financial reality. Up to this point,
we’ve relied heavily on income statements, ratios, and net income to evaluate a firm.
This knowledge chunk asks a more fundamental question: Does the firm actually have cash when it needs
it? The key idea is that profitability does not guarantee liquidity.
A firm can report strong net income and still fail if it cannot meet its short-term obligations.
This is why finance focuses on cash flow rather than accounting profit. We begin by distinguishing
accounting cash flow from actual cash flow. Accrual accounting records revenues
when earned and expenses when incurred, not when cash changes hands. As a result,
240,909+ Short Videos
Created By Over 14,258+ Creators
Whether you're sharing personal experiences, teaching moments, or entertainment - we help you tell stories that go viral.