Clarity Wins in AI Local Search
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Local SEO still tells Google where your business is. But AI Overviews decide whether your
business should be recommended. Here’s what most businesses don’t know.
AI doesn’t rank local businesses by keywords first. It evaluates clarity first.
It scans your website and asks: What does this business do Who is it for
Can I explain this in one sentence If the answer isn’t clear, your business gets
skipped, even with strong local SEO. Next, AI checks consistency.
Your website, Google profile, and content must communicate the same message.
Mixed signals reduce trust, and low trust means no recommendation. Finally,
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