Cold Calling Is Booking Appointments

Alright bro listen. Eyes open. Brain on. Cold calling does NOT mean selling.

If you’re trying to sell, you’re already wrong. Your job is not to pitch.

Not to negotiate. Not to close. Your job is to book the appointment. That’s it.

Literally that’s it. You are a door opener. Not a salesman. A door opener.

We already give you the businesses. The numbers. The emails. If you’re searching

for leads, you’re doing side quests. Stop it. On the call,

you create interest and you book a short appointment. That is the entire mission.

No bonus objectives. If they ask hard questions, do NOT freak out. You say,