How Search Engines Rank Websites

Ever wonder what really happens in that split second after you hit search? I mean,

how does a machine sift through billions and billions of pages to find the exact thing you're

looking for? It's definitely not magic, but it is a fascinating system of rules

and signals. So today, we're gonna pull back the curtain and explain how

search engines actually rank websites. You know, to really get where we are now,

you have to look at where it all started. In the early days, search was basically

just a word matching game. You search for blue shoes, it found pages with

the words blue shoes. Simple, but pretty clumsy. Today's search engines are lightyears ahead.