Market Research Rap: Primary vs Secondary

Before you sell a thing, you gotta know the scene. Ask the market

questions, yeah, what do they mean? Primary research,

that's firsthand info. Surveys, focus groups, asking people you know.

Secondary research, data already there, internet reports, cheaper, quicker,

fair. This means that business reduce risk as a result. This leads to

better decisions like this, therefore less chance of a product flop.

More likely sales make the profits pop. P, then there's firsthand,

second-best market research helps you beat the test. Save this rap