Maximizing Customer Value for Business Growth
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Video Transcript
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Most businesses fail because they focus on getting new customers instead of maximizing the
ones they already have. Here's what changed everything for me. I discovered that
increasing customer lifetime value is ten times easier than finding new buyers.
Start by creating a simple upsell sequence. After someone buys, immediately offer
a complementary product at checkout. Then follow up three days later with another relevant
offer. I implemented this in my online store and revenue jumped forty percent without
spending a dollar on ads. The secret is mapping out your customer journey and identifying
three natural points where you can add value and make additional offers. Track your average
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