Meta Missed the Short-Video Shift

At one point, this company made the smartest move in social media by buying a small

photo app before anyone else saw its value, and that single decision protected

them for years. They felt untouchable after that win, because when you get one big prediction

right, you start trusting your past instincts more than new signals. While everyone was

busy scrolling photos, a new behavior was forming quietly, where people wanted fast videos,

strong emotions, and zero effort thinking. The signals were there,

creators were moving, attention was shifting, but inside this company, short videos looked

like a trend, not a threat. Here’s where this matters for you. If you want to build