MrBeast’s Retention-First Mindset

MrBeast didn't build a YouTube channel. He built an attention business and weaponized obsession with retention

like it's oxygen. Most creators want applause. He wants leverage. The difference is

brutal. He treats views like raw material, not validation. If viewers leave,

the video failed. No excuses. No blaming algorithms. That level of accountability breaks most people

because it requires emotional detachment from your work. Cut what you love if data says it's

weak. Delete hours of effort without hesitation. Look stupid publicly while learning faster

privately. His videos are simple by design. Clear rules, clear stakes,

zero confusion. Confusion kills retention. Retention kills reach.