Observe Demand, Monetize Expertise
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Here's one idea that will totally shift your niche strategy. This unlocked so
much clarity for me and for my clients who now monetize their expertise consistently.
Most struggle, brainstorming for a 'unique' idea or researching audiences that don't exist.
But the market is already screaming what it wants. Look for the signals: Best-selling 'how-to'
books? Massive demand. Niche magazines? Undeniable proof, driven by advertisers.
Even a dedicated TV show. These are commercial validations, not guesses.
And what do people already ask you for advice on? That's your clearest signal of value.
The 'aha' moment: stop creating demand, start observing it. Your expertise is
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