Observe Demand, Monetize Expertise

Here's one idea that will totally shift your niche strategy. This unlocked so

much clarity for me and for my clients who now monetize their expertise consistently.

Most struggle, brainstorming for a 'unique' idea or researching audiences that don't exist.

But the market is already screaming what it wants. Look for the signals: Best-selling 'how-to'

books? Massive demand. Niche magazines? Undeniable proof, driven by advertisers.

Even a dedicated TV show. These are commercial validations, not guesses.

And what do people already ask you for advice on? That's your clearest signal of value.

The 'aha' moment: stop creating demand, start observing it. Your expertise is