The Business Behind Jimmy Kimmel's Firing

If we are going to call Jimmy Kimmel’s firing a business decision, we should talk about

the business. A late night show like Jimmy Kimmel Live! makes money in layers.

ABC sells national ads. Local affiliates sell their own ad slots around the

show. Those same affiliates pay fees to carry the ABC network in the first place.

When a show draws a steady audience, it helps everyone keep those numbers healthy.

Then there is the side value. Viral monologue clips on YouTube. Movie stars promoting

Disney projects. Built in marketing for streaming and theme parks. Killing a late night

show does not just cut thirty minutes, it disrupts a whole promotion pipeline. So when affiliates