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The Evolution of Athleisure

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Created December 24, 2025

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Video Transcript

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Athleisure by Fashion Vocabulary Athleisure blends athletic function with everyday elegance.

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Designed for movement, refined for modern life. Its rise began in the 1970s,

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as sneakers like the Adidas Superstar entered daily wardrobes, followed by the 1980s fitness boom

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that elevated sportswear into style. In 1998, Lululemon redefined the category with

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yoga-inspired pieces meant to be worn beyond the studio. Today, athleisure reflects

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contemporary values—comfort, innovation, and understated luxury.

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