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The Evolution of Athleisure

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Created December 24, 2025

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Video Transcript

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Athleisure is casual clothing designed for both exercise and everyday wear, blending style with

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functionality. In the 1970s, sneakers like the Adidas Superstars transitioned from the court

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to the street. The 1980s fitness craze made tracksuits and colorful sportswear a massive cultural

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trend. By 1998, Lululemon was founded, bringing yoga-inspired clothing

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into the mainstream fashion world. During the 2010s, Athleisure completely dominated global markets,

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becoming a staple in every wardrobe. Today, sustainability and high-tech fabrics are redefining

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the future of this comfortable trend.

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