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The Fall of Blockbuster

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Created December 16, 2025

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Video Transcript

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Blockbuster had everything. Aisles of movies, popcorn smell, Friday hunts. Dominating with 9,000

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stores. Netflix offered partnership in 2000. Blockbuster laughed. Too comfortable with

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late fees, too proud. Netflix bled money, but convenience would win.

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Blockbuster built fortresses, ignoring the internet. By 2010, Blockbuster filed for bankruptcy.

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Netflix, meanwhile, became worth billions. The lesson hits hard:

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success makes you blind. What got you to the top becomes the anchor.

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Blockbuster didn't fail at renting. They failed imagining a world where people wouldn't need

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stores.

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