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The Revenue Myth for Startups

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Created December 24, 2025

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Video Transcript

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I keep seeing founders say there is no point sharing my startup yet because I

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don't have revenue. But that never made sense to me. If people are

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already showing up, reading, signing up, using the product, that is demand.

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Revenue is just one way to monetise attention. I came across this site called

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Trust Traffic that verifies traffic through Google Analytics... so founders can actually show that

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demand without sharing revenue numbers. It is interesting because a lot of these startups

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aren't broken, they just haven't figured out monetisation yet. If you are

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in that stage, or you are good at turning traffic into revenue, it is worth

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