The Revenue Myth for Startups
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Video Transcript
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I keep seeing founders say there is no point sharing my startup yet because I
don't have revenue. But that never made sense to me. If people are
already showing up, reading, signing up, using the product, that is demand.
Revenue is just one way to monetise attention. I came across this site called
Trust Traffic that verifies traffic through Google Analytics... so founders can actually show that
demand without sharing revenue numbers. It is interesting because a lot of these startups
aren't broken, they just haven't figured out monetisation yet. If you are
in that stage, or you are good at turning traffic into revenue, it is worth
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