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UGC Hard-Truth Alberta Mortgage Ad

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Created December 19, 2025

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Video Transcript

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Your mortgage isn't the biggest risk. Losing income is. Only thirty-eight percent feel confident they

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could cover the mortgage if income dropped. That's real life in Alberta.

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Your mortgage doesn't care about vibes. It wants payment every month no matter what.

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If you've got a mortgage and kids, your income is the load-bearing wall

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of your whole life. And it's called life insurance not death insurance.

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This isn't about dying. It's about what happens to your life if you're

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not here. Term life replaces that income so the house stays and your kids

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stay stable. Sometimes it can be less than a coffee a day depending on

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