Which Sport Owns TV in 2024?
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What sport actually OWNS TV? Not your favorite… the data’s favorite. This chart shows
total TV audience for every major sport in 2024 — month by month. It uses GRPs,
which is just a fancy way of saying: how many eyeballs were locked in. Let’s start with
what’s on right now. During the regular season, NBA and MLB pull
in almost the same audience. Meanwhile, the NHL? Consistently sitting
at about one-third their size. But playoffs change EVERYTHING. The moment postseason
starts — boom — viewership nearly triples overnight across all three leagues.
Now add college basketball and international soccer. See that massive spike in March?
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