Gloat's Hero Story with Shlomo
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Hi this is Shlomo, and he’s at a really pivotal moment right now.
According to LinkedIn, he recently sat down with his go-to-market team to plot the next
chapter of Gloat. And I’m sure one of the things they discussed was:
How do we make impactful statements with potential prospects? I believe one of the best
ways is through hero stories. You create a hero. You show him
or her in distress, facing real pressure. Then you show them overcoming the
challenge with mentors, friends, and the right tools. So here’s our
setup: Gloat needs to reach new personas and build pipeline for their new
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