Key Characteristics of Tourism Products
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Tourism products are different from regular goods because they are mainly based on experiences.
They involve both tangible things, like facilities, and intangible things, like service and
feelings. Since they cannot be stored or tested before use, tourism businesses
rely on good service and customer satisfaction. 1. Intangibility Tourism services
cannot be touched or tried before purchase. Travelers depend on reviews,
photos, and descriptions to know what to expect. 2.
Inseparability Tourism services are produced and consumed at the same time.
Examples include hotel check-ins, guided tours, and restaurant service. 3.
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