Six Triggers of Influence

In a fast busy world, we hit play then rewind. Little shortcuts are

running in the back of our minds. Reciprocity says, "I gave first,

now you owe." So a free little gift makes your yes more likely to flow.

Commitment, consistency, I said it must be true. Write it down,

say it loud, and your actions follow through. Influence, influence,

working in the dark. Six little triggers aiming at your heart.

Reciprocity, commitment, social proof, and view. Liking and authority,

and scarcity too. Now that you can see them, you can choose what's really you.