Social Media as a Funnel, Not Income

Listen, everyone's grinding on the same tired platforms chasing brand deals and

ad revenue, but here's what nobody tells you. The real money isn't where everyone's

looking. While creators are begging for sponsorships, smart people are flipping the script

entirely. They're using their social media not as the income source, but as the funnel.

They post free content on Instagram and TikTok, then drive people to Gumroad or Payhip

selling digital products they created once. Templates, presets,

guides. No constant posting required. Here's the twist though.

The biggest earners aren't even selling their own products. They're building audiences around