The Power of Attention
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Donald Trump once said, 'Without attention, you are nothing.' And whether you
like him or not, he lived by that rule every single day. Before politics,
before The Apprentice—Trump was a brand, not just a businessman. He didn’t just build buildings—he put
his name on everything: hotels, planes, steaks, water bottles.
Why? Because he understood one truth: in a crowded world, the loudest voice
wins. Trump wasn’t afraid of controversy—he embraced it. He knew that headlines
bring visibility, and visibility brings opportunity. Trump said: “Good press or bad press—doesn’t
matter. What matters is that they’re talking about you.” While most people
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