Data Mining: Turning Losses into Assets

Companies will intentionally lose money just to get your data. It’s called Data Mining,

and it’s not about looking up past sales; it’s about predicting the future. Data Science is

the strategy; Data Mining is the tactic. A bank once wanted to predict which customers would

be most profitable, but they didn't have the right info. So, they offered random

credit terms, knowing they’d lose money on some people. This experiment created a priceless

dataset, allowing them to build a model that crushed their competition. They turned temporary

losses into their ultimate strategic asset.