Let Go of Sunk Costs
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You are wrecking your bank account because you simply cannot let go of the past.
This is the biggest secret in accounting called differential analysis, and it saves businesses
millions. Here is the rule. If you already spent the money, it is a sunk cost.
It is literally irrelevant to your next move. Stop factoring it in.
Whether it is a lemon car or a failing product line, the only numbers that matter are
the future ones. You have to look at the difference in cost and revenue between your options
right now. Ignore the rest. Real winners know that holding onto a mistake just because
you paid for it is the fastest way to go broke.
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